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coin base

Coinbase is a secure online platform for buying, selling, transferring, and storing digital currency.

Today, the more than $365 billion invested in Bitcoin and other cryptocurrencies is owned almost entirely by individual investors—not by Wall Street institutions. Coinbase’s announcement follows moves by major Wall Street banks earlier this month towards entering the cryptocurrency market.

“How we’ve seen it play out in the institutional space, very few want to be first, but most want to be second,” says Adam White, Coinbase’s general manager who runs its institutional business including the GDAX exchange.

Bitcoin exchange, launched new professional-grade trading products for institutional investors this week, citing rising demand for cryptocurrency from smart money heavyweights.

Goldman Sachs revealed in early May that it is opening a Bitcoin trading desk, and JPMorgan Chase said this week that the bank is “looking into the space,” naming its first-ever head of crypto-assets strategy to lead those efforts.

“In a couple years we’re going to look at Goldman Sachs’ announcement that they’re going to begin trading cryptocurrency as very much a watershed moment,” White says on the latest episode of “Balancing the Ledger,” weekly show about the intersection of finance and technology, which you can watch above.

Wall Street’s hesitation to invest in cryptocurrency is rooted in concerns over scams that have plagued the industry and in fears about security.

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Online platform for buying, selling, transferring, and storing digital currency.

Today, the more than $365 billion invested in Bitcoin and other cryptocurrencies is owned almost entirely by individual investors—not by Wall Street institutions. Coinbase’s announcement follows moves by major Wall Street banks earlier this month towards entering the cryptocurrency market.

“How we’ve seen it play out in the institutional space, very few want to be first, but most want to be second,” says Adam White, Coinbase’s general manager who runs its institutional business including the GDAX exchange.

Bitcoin exchange, launched new professional-grade trading products for institutional investors this week, citing rising demand for cryptocurrency from smart money heavyweights.

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